Community Contributions
Blue Cross Blue Shield of Michigan partners with organizations on programs that encourage healthy lifestyles, increase access to quality health care, and address and reduce health disparity.
All requests must be from Michigan-based 501(c)(3) organizations working to improve health and health care in Michigan. We accept applications for corporate contributions throughout the year.
Grant options
If your request doesn't qualify for a corporate contribution, maybe one of these options will meet your needs.
Health program grants
With grants like Strengthening the Safety Net and Building Healthy Communities, we work with schools and clinics to make the future healthier.
Learn More
The BCBSM Foundation
Our grants support researchers, students and organizations searching for health care solutions in Michigan.
Learn More
Covid-19 Community
Blue Cross’ social media channels, A Healthier Michigan and MI Blues Perspectives offer blog articles on a variety of topics. Read our latest articles to help support you and your family as we navigate through COVID-19.
Strategic programs and partnerships
Child Abuse Prevention - Children's Trust Fund Support
Child abuse prevention is our 2022 community health focus. Since the beginning of the year our company is increasing awareness of child abuse and neglect and raising funds for the Children’s Trust Fund, our key partner in this year-long initiative. During April, Blue Cross’ Community Responsibility department spearheaded a statewide awareness campaign to plant pinwheel gardens across Michigan. The pinwheel is the national symbol of child abuse prevention. Working through our partner network, we planted 200 gardens utilizing a total of 10,000 pinwheels.
On May 17, the 20th annual Pam Posthumus Signature Auction Event supporting the Children’s Trust Fund was held at Michigan State University’s Breslin Center. President and CEO Daniel J. Loepp and his wife Amy Tattrie Loepp co-chaired the event, which capped off a multi-week campaign to raise awareness of child abuse and neglect. The event set a fundraising record, raising more than $1.1 million for programs around the state. The previous record raised by the auction was $564,348 in 2013. Amy Loepp also serves as the Chair of Children’s Trust Fund, which was rebranded and unveiled at the event as Children’s Trust Michigan.
Mental Health Month Awareness - May 2022
Blue Cross observed National Mental Health Awareness Month this May by offering numerous internal events and activities for our employees. We partnered in campaigns to increase awareness, such as the “Mental Health IS Health” project, presented by Easterseals Michigan. Blue Cross was a presenting sponsor of the MHIH campaign, an outreach program that advocates for easy ways people can improve their mental health at both home and work.
Organizations like Blue Cross encourage fellow employees to join in activities such as taking walks on breaks, stretching at their desk, re-engaging socialization by interacting again with colleagues, making time for leisure activities and using calming efforts of meditation and journaling. To kick off the campaign, related activities were offered each day of National Mental Health Week. Blue Cross’ own Wellness team led the Monday and Tuesday activities, focusing on mindfulness and taking nature walks. That same week, Blue Cross lit our facilities green – the nationally-recognized color symbolizing mental health awareness.
Interested in learning more?
Read our annual reports. They provide detailed information on Blue Cross’ community outreach throughout Michigan.
- 2021 CR Annual Report (PDF)
- 2020 CR Annual Report (PDF)
- 2019 CR Annual Report (PDF)
- 2018 CR Annual Report (PDF)
Blue Cross Blue Shield of Michigan has dedicated Community Responsibility team members in all parts of the state. Please check our regional oversight map (PDF) to connect with our representative in your area.
Blue Cross employees have a long history of volunteering in communities across Michigan. Each year, thousands of employees donate their time to support events and projects that contribute to the health and vitality of Michigan.
Our executives are also involved throughout Michigan, with many taking part in an Executive Volunteer Program that matches Blue Cross leaders to the boards of several statewide nonprofit organizations.
If you're interested in recruiting a team of Blue Cross volunteers for your event, please contact us.
Blue Cross convenes nine community advisory councils across the state, comprised of local leaders and advocates. Each council meets three times a year to discuss community concerns and needs along with opportunities for collaboration.
The councils are active in the following communities: Lansing; Grand Rapids; Kalamazoo; Traverse City; Marquette; Great Lakes Bay region; Oakland/Macomb counties; Flint; and Southeast Michigan. In each area, we invite representatives from faith-based, cultural, community, business, nonprofit, health care and grassroots organizations along with local government, multi-generational, education and human services to participate.
If you're interested in joining a community advisory council in your area, please contact us.