Community Contributions
Blue Cross Blue Shield of Michigan partners with organizations on programs that encourage healthy lifestyles, increase access to quality health care, and address and reduce health disparity.
All requests must be from Michigan-based 501(c)(3) organizations working to improve health and health care in Michigan. We accept applications for corporate contributions throughout the year.
Grant options
If your request doesn't qualify for a corporate contribution, maybe one of these options will meet your needs.
Health program grants
With grants like Strengthening the Safety Net and Building Healthy Communities, we work with schools and clinics to make the future healthier.
Learn More
The BCBSM Foundation
Our grants support researchers, students and organizations searching for health care solutions in Michigan.
Learn More
Covid-19 Community
Blue Cross’ social media channels, A Healthier Michigan and MI Blues Perspectives offer blog articles on a variety of topics. Read our latest articles to help support you and your family as we navigate through COVID-19.
Strategic programs and partnerships
Go Red for Women
Each February, Blue Cross proudly partners with the American Heart Association, or AHA, on their annual “Go Red for Women” campaign. Go Red for Women luncheons continue to be the cornerstone of the “Go Red” movement by helping bring awareness to preventive health measures for cardiovascular diseases and their impact on the female population. This year, Blue Cross’ Tricia Keith, EVP and President Emerging Markets, served as honorary chair of the Detroit GRFW luncheon which took place Friday, Feb. 26, 2021. Blue Cross also commemorated heart-health awareness month by lighting the windows of our Detroit Tower Headquarters with AHA’s signature “red dress icon.”
Upper Peninsula Flu Vaccination Outreach
In October 2020, as part of a statewide effort to increase flu vaccination rates, Blue Cross partnered with Manistique’s Schoolcraft Memorial Hospital, and flu partners Alana’s Foundation, the Visiting Nurses Association, and the local health department, to offer a free, public, drive-thru vaccination event right on the hospital’s campus. Held in conjunction with a scheduled community food distribution, residents were able to roll down their car window, roll up their sleeve and get a flu shot at the same event they received their food box. The partners helped provide hunger relief to families in over 400 vehicles that day and vaccinated 74 interested individuals.
Blue Cross' Emmy-Award Winning Video with Michigan Senior Olympics
Blue Care Network is a long-time supporter of the Michigan Senior Olympics, or MSO, which focuses on enhancing the quality of life of those over 50 by offering programs in physical fitness, nutrition, mental acuity and sports skills. Each year, the MSO holds annual State Games where more than 1,000 participants compete in sports like swimming, cycling and tennis. Pre-COVID, Blue Cross and Blue Care Network employees would volunteer at the State Games, helping run events and overseeing other key aspects of the day.
Recognizing a unique and wonderful opportunity to tell the story of these amazing senior athletes, Blue Cross, in partnership with the MSO, asked videographer, Robin Schwartz and team to capture just that. We proudly present the product of that vision, the Michigan Senior Olympics video, ultimately awarded the Emmy for “Sports-News Feature” at the Michigan Emmy Awards in June 2020. Watch the Michigan Senior Olympic Video.
Interested in learning more?
Read our annual reports. They provide detailed information on Blue Cross’ community outreach throughout Michigan.
- 2019 CR Annual Report (PDF)
- 2018 CR Annual Report (PDF)
- 2017 CR Annual Report (PDF)
- 2016 CR Annual Report (PDF)
Blue Cross Blue Shield of Michigan has dedicated Community Responsibility team members in all parts of the state. Please check our regional oversight map (PDF) to connect with our representative in your area.
Blue Cross employees have a long history of volunteering in communities across Michigan. Each year, thousands of employees donate their time to support events and projects that contribute to the health and vitality of Michigan.
Our executives are also involved throughout Michigan, with many taking part in an Executive Volunteer Program that matches Blue Cross leaders to the boards of several statewide nonprofit organizations.
If you're interested in recruiting a team of Blue Cross volunteers for your event, please contact us.
Blue Cross convenes nine community advisory councils across the state, comprised of local leaders and advocates. Each council meets three times a year to discuss community concerns and needs along with opportunities for collaboration.
The councils are active in the following communities: Lansing; Grand Rapids; Kalamazoo; Traverse City; Marquette; Great Lakes Bay region; Oakland/Macomb counties; Flint; and Southeast Michigan. In each area, we invite representatives from faith-based, cultural, community, business, nonprofit, health care and grassroots organizations along with local government, multi-generational, education and human services to participate.
If you're interested in joining a community advisory council in your area, please contact us.