Well-Being Solutions

Better health isn't just a goal, it's a journey.

Blue Cross Blue Shield of Michigan and Blue Care Network are partnering with Virgin Pulse, the leader in innovative well-being engagement with a proven track record. Wherever your employees are in life's journey, we're here to help.

At Blue Cross, we know creating healthy habits early on will help create healthy living throughout life. 

We're committed to providing innovative, fresh and highly engaging well-being resources for your people to help prioritize their health and safety both at work and at home. Our robust Blue Cross Well-Being brings to life all of our health-improving programs into a single, easy to use environment, amplifying engagement in valued programs and resources. Blue Cross Well-Being leverages Virgin Pulse to create endless and impactful opportunities for engagement by delivering timely, relevant and personalized programs, and content based on interests, risks, claims, eligibility and more.

Blue Cross Well-Being offers a deeply personalized and engaging online and mobile experience that intrinsically motivates and supports overall holistic well-being; such as physical, emotional, social, financial well-being and more.

Using the Mobile app, members can conveniently take their experience wherever they go and have access at their fingertips throughout their busy schedules.

Beginning with cards, Blue Cross Well-Being guides your employees to their next best action, navigating them to the benefits and programs most impactful to their health and well-being, including personalized daily content cards, Blue Cross condition management, Blue Cross Virtual Well-Being webinars, Virtual Care, proprietary Virgin Pulse content, and other key programs.

Your employees can also get a snapshot of their health with our NCQA-certified health assessment, and view recommendations on programs that are relevant and available to them.

Built on key wellbeing pillars to help your employees achieve their best holistic well-being, the interactive daily health literacy content will support and frame each individual's wellness journey, both at work and at home. Today, tomorrow and in the future.

To support optimal health, Blue Cross Well-Being also includes the My Care Checklist, which offers personalized alerts, nudges and reminders to help employees stay on top of preventive and condition-specific actions.

Blue Cross Well-Being also includes live tobacco cessation coaching for high-touch human support. Seamlessly integrated into the experience, employees can engage with a coach by phone or on-platform messaging to help support their journeys to being tobacco free.

Blue Cross Well-Being also provides an intelligent, personalized experience with Virgin Pulse digital coaching Journeys, bite-sized steps to tackle common concerns and health situations. With Journeys, members can choose their topics and learn valuable tips and techniques for managing finances, losing weight, practicing mindfulness and much more with more than 80 Journey topics to choose from.

Your employees and their families will stay engaged throughout the program year because it's personalized, highly engaging and builds confidence and self-efficacy over time. Blue Cross programs coupled with our best-in-class wellbeing experience is empowering for your employees with built-in intrinsic motivators to bring them back frequently.

Let's partner to support your company and people, and the health of Michigan's citizens to make our community an even better place to innovate, learn, live, work and play. Blue Cross Blue Shield of Michigan and Blue Care Network, your partner today for a better tomorrow.