Family Building and Women’s Health

Blue Cross Blue Shield of Michigan and Blue Care Network are working with Maven to help you support your employees and their families. It's available as a buy-up for self-funded groups and Menopause Support Solutions are built-in for fully insured customers.

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Two adults sit on the floor smiling at a baby lying between them
Two adults sit on the floor smiling at a baby lying between them

How this program works

We’ve working with a company called Maven to offer your employees a digital app called the Family Building and Women’s Health Support Solution.

It’s a digital app that offers four programs: Family Building, Maternity, Parenting & Pediatrics, and Menopause. You can choose a combination of programs or provide a complete solution.

It’s not meant to change or replace your employees’ current medical benefits, providers or medical team. Instead, it provides additional, inclusive care options that support all backgrounds and lifestyles through each phase of family building and beyond.

Key features of the Maven app

When participants engage with Maven, they get full access to:

Mobile device showing a video conference between three smiling adults

Personal care advocate

Maven matches your employees to care advocates based on their preferences. These advocates offer one-on-one support and recommend providers based on their specific needs.

Smartphone screen displaying personalized care recommendations

Personalized resources

Your employees get access to a library of personalized content and community forums specific to their journey.

A mobile device showing options for selecting a provider

24/7 support

Participants can schedule virtual appointments with top-rated providers from more than 30 specialties. Providers are available in more than 35 languages.

Proven results with Maven

Research has proven that Maven not only attracts but helps to retain employees. In fact, studies show that employees who use the Maven app have a 94% return to work rate.

Up to 28%
lower neonatal intensive care unit admissions.
96%
of employees are more loyal to employers for launching Maven.
93%
of those in menopause experience a reduction in at least one menopause symptom.

Maven solution options

You can choose any combination of these programs for your package.

Family Building*

This program supports different paths to parenthood that individuals or couples can choose to start or grow their family.

Preconception care

Supporting the overall health of people of reproductive age, this path helps to lessen the need for unnecessary fertility treatments and includes behavioral and nutrition support, as well as tips to become pregnant naturally.

Egg freezing

Designed for those who may want children in the future, this path guides employees through the risks and trade-offs of egg freezing. It also provides help choosing a clinic and emotional support along the way.

Intrauterine insemination and in vitro fertilization — IUI and IVF

This path provides personalized guidance from fertility awareness educators and providers who treat infertility. It includes fertility treatment options, recommendations to clinics with high success rates, behavioral health services and a community forum of people who are going through the same thing

Adoption and surrogacy

This path helps employees understand the adoption and surrogacy process, including the legal and financial fees they might expect. It includes guidance from specialized coaches, recommendations to top-rated agencies and, if requested, access to behavioral health providers and specialists with expertise in LGBTQIA+ paths to parenthood.

Maven Wallet add-on

Growing a family through the adoption and surrogacy path can be costly. Maven Wallet is a tool that can only be paired with the purchase of the Family Building program. It is a great way for you to provide added support to employees who choose this program and path.

Here’s how it works. Eligible employees can be reimbursed for adoption and surrogacy expenses. The amount per contract is determined by the employer:

  1. User submits expenses and receipts within the Maven app
  2. Maven validates expenses against the plan design
  3. Maven reimburses employees by direct deposit

Access starts as soon as the participant activates Maven Wallet and ends:

  • When participant reaches individual reimbursement maximum
  • 90 days after termination of agreement
  • When participant’s employment ends

Family Building*

This program supports different paths to parenthood that individuals or couples can choose to start or grow their family.

Preconception care

Supporting the overall health of people of reproductive age, this path helps to lessen the need for unnecessary fertility treatments and includes behavioral and nutrition support, as well as tips to become pregnant naturally.

Egg freezing

Designed for those who may want children in the future, this path guides employees through the risks and trade-offs of egg freezing. It also provides help choosing a clinic and emotional support along the way.

Intrauterine insemination and in vitro fertilization — IUI and IVF

This path provides personalized guidance from fertility awareness educators and providers who treat infertility. It includes fertility treatment options, recommendations to clinics with high success rates, behavioral health services and a community forum of people who are going through the same thing

Adoption and surrogacy

This path helps employees understand the adoption and surrogacy process, including the legal and financial fees they might expect. It includes guidance from specialized coaches, recommendations to top-rated agencies and, if requested, access to behavioral health providers and specialists with expertise in LGBTQIA+ paths to parenthood.

Maven Wallet add-on

Growing a family through the adoption and surrogacy path can be costly. Maven Wallet is a tool that can only be paired with the purchase of the Family Building program. It is a great way for you to provide added support to employees who choose this program and path.

Here’s how it works. Eligible employees can be reimbursed for adoption and surrogacy expenses. The amount per contract is determined by the employer:

  1. User submits expenses and receipts within the Maven app
  2. Maven validates expenses against the plan design
  3. Maven reimburses employees by direct deposit

Access starts as soon as the participant activates Maven Wallet and ends:

  • When participant reaches individual reimbursement maximum
  • 90 days after termination of agreement
  • When participant’s employment ends

Ready to get started?

We'll help you determine if this solution is right for you.

CONNECT WITH US

Maven is an independent company supporting Blue Cross Blue Shield of Michigan and Blue Care Network by providing family building and women’s health support services. 
 
*These programs don’t change your medical benefits, they’re additional support for your employees and their families. If you purchase Family Building, we recommend that you review your benefits related to these support topics with your sales representative or agent to see if health plan modifications are necessary. Benefit enhancements aren’t included in the cost of these support programs.