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June 2023

Changes to maternity support program include new name, menopause support

Last year, Blue Cross Blue Shield of Michigan and Blue Care Network began working with Maven, an independent company, to provide a Family Building and Maternity Support Solution.

We’ve renamed this solution the Family Building and Women’s Health Support Solution and enhanced it, as follows:

Maternity program

Starting in July 2023, members who have coverage through Blue Cross and BCN commercial self-funded groups that purchase this program will receive maternity support during the nine months of pregnancy and for one year postpartum.

The program will still end at three months postpartum for members who have individual coverage or coverage through Blue Cross and BCN commercial fully insured groups.

For additional details about this program, see the October 2022 Record and the November-December 2022 BCN Provider News.

Menopause program

In July, members who are experiencing physical and mental symptoms related to menopause can get access to expert advice and resources. This program will be available to all members who have individual coverage or coverage through Blue Cross and BCN commercial fully insured groups. It’s also available to members who have coverage through self-funded groups that purchase this program.
Menopause program support includes:

  • Early identification of menopausal symptoms and treatment guidance
  • 24/7 virtual access to a coaching care team that specializes in perimenopause, menopause and postmenopause
  • Within the Maven mobile app, guided education and access to communities for connecting with others in the same stage of life
  • One-on-one mental health support throughout the menopausal journey

Similar to other Maven solutions, the menopause program will include access to the following:

  • A dedicated care advocate who can provide personalized, one-on-one support to answer questions, recommend the right types of care for specific needs, and help members find high-quality, in-network providers
  • Personalized resources, including clinically approved articles, community forums to engage with others on similar journeys and classes led by clinical professionals
  • Clinical virtual support through 24/7 on-demand video appointments available within one hour. Members can speak with top-rated clinical coaches,** including OB-GYNs, mental health specialists and career coaches. Appointments are available in more than 35 languages. A chat option is also available.

**Maven coaches don’t replace in-person care or relationships with established care teams and providers. They’re additional resources.

Maven is an independent company supporting Blue Cross Blue Shield of Michigan and Blue Care Network by providing family building and women’s health support services.

No portion of this publication may be copied without the express written permission of Blue Cross Blue Shield of Michigan, except that BCBSM participating health care providers may make copies for their personal use. In no event may any portion of this publication be copied or reprinted and used for commercial purposes by any party other than BCBSM.

*CPT codes, descriptions and two-digit numeric modifiers only are copyright 2022 American Medical Association. All rights reserved.