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October 2019

We’re discontinuing Reference Based Benefits offering Dec. 31

Effective Dec. 31, 2019, Blue Cross Blue Shield of Michigan is closing the Reference Based Benefits, or RBB, offering. RBB allows employers to set a maximum (reference) price for their employees’ select inpatient, outpatient and imaging services. It has been available to large, national, self-funded employers since 2017.

RBB is being discontinued due to limited employer savings, declining employer interest and changing market dynamics.

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