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November 2017

Enhanced search categories within Find a Doctor support patient satisfaction

For patients — especially those with a high-deductible health care plan or a health savings account — their cost share for services and procedures can be a real concern. Studies show that when patients can anticipate costs, they tend to be more satisfied.

With patient satisfaction in mind, we’ve made it easier for your patients to find in-network care and plan for their share of the costs with the recently enhanced Find a Doctor category search.

1 How do they use it?
After logging in to their member account with the Blue Cross mobile app or bcbsm.com and launching Find a Doctor, your patients can immediately use the new Select a category drop-down menu to select one of five types of provider searches.

More targeted results
The various search categories give your patients more targeted results. They can quickly find:

  • Doctors by name
  • Doctors by specialty
  • Places by name
  • Places by type
  • Costs for procedures

All searches return results that are based on your patients’ Blue Cross Blue Shield of Michigan or Blue Care Network coverage. Only in-network providers appear in the list.

And, when you order imaging, a diagnostic test or procedure for your patients, the Costs for procedures search category can help them search for what’s needed and see an estimate of the total cost involved, by provider.

Building better relationships
Gain trust and build stronger relationships with your Blue Cross and BCN patients by helping them make more informed decisions about their health care. Point them to Find a Doctor for focused, relevant, in-network provider search results. Help patients with high-deductible health care plans anticipate their share of the costs for diagnostic and specialty care with the Costs for procedures search category.

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*CPT codes, descriptions and two-digit numeric modifiers only are copyright 2016 American Medical Association. All rights reserved.
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