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November 2015

Changes to wellness platform bring enhancements to Healthy Blue Achieve SM, Healthy Blue Living SM

Blue Cross Blue Shield of Michigan has launched the new Blue Cross® Health & Wellness platform, powered by WebMD®, that lets us provide our members with a more robust online wellness experience — one that’s interactive, easy to use and mobile-enabled.

The new wellness platform launched on Nov. 1, 2015, for most Blue Cross members. All other Blue Cross members and Blue Care Network members will be moved to the new wellness platform by Jan. 1, 2016. Base benefits for Blue Cross and BCN include access to the Blue Cross Health & Wellness platform, the online health assessment, Digital Health Assistant programs and more. BCN base benefits also include Tobacco Cessation Coaching.

The new wellness platform will also bring enhancements to both of our wellness products — Healthy Blue Achieve PPO and Healthy Blue Living HMO. Enhancements will include the new online health assessment, tobacco cessation program and a walking program, all powered by WebMD.

Here’s a list of the key changes to each product:

Healthy Blue Achieve

 

Current product

Updated product

Health assessment provider

Wellness and Prevention

WebMD Health Services

Continuous engagement requirements
  • BMI > 30: Connect 2Bfit Walking program with free pedometer until end of plan year or until BMI falls below 30
  • BMI > 30 (walking program alternative): Connect 2Bfit Calorie Tracking until end of plan year or until BMI falls below 30
  • Tobacco user: Quit the Nic until end of plan year or until negative cotinine test received
  • BMI > 30: Steps walking program with free pedometer until end of plan year or until BMI falls below 30
  • BMI > 30 (walking program alternative): Lifestyle Coaching until end of plan year or until BMI falls below 30
  • Tobacco user: Tobacco Cessation Coaching or Lifestyle Coaching until end of plan year or until negative cotinine test received

Healthy Blue Living

 

Current product

Updated product

Health assessment provider

Wellness and Prevention

WebMD Health Services

Compliance tracking

Included with product and administered by BCN

Included with product and administered by BCN

Continuous engagement requirements
  • BMI > 30: Weight Watchers, PHN Weight Coaching or Walkingspree until end of plan year or until BMI falls below 30
  • Tobacco users: Quit the Nic tobacco cessation program until end of plan year or until negative cotinine test received
  • BMI > 30: Weight Watchers, WM Coaching (PHN only) or Steps walking program until end of plan year or until BMI falls below 30
  • Tobacco users: Tobacco Cessation Coaching until end of plan year or until negative cotinine test received

For more information, contact your provider consultant.

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*CPT codes, descriptions and two-digit numeric modifiers only are copyright 2014 American Medical Association. All rights reserved.
Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and
independent licensees of the Blue Cross and Blue Shield Association.